Riké Franklin

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Skills

Positions Held

Solution Engineer Team Lead, 06/2021 – 07/2022>
Outbrain, New York, NY

• Managed a global team of Solution Engineers who maintained all technical integrations for Outbrain products
• Delivered customized solutions to clients using APIs, JS tags, or SDK Bridge solutions to ensure proper implementation of ads during the pre-sales cycle
• Oversaw all supply-side onboarding by advising internal stakeholders and external c-suite clients on how to maximize engagement and revenue
• Monitored initial launches for API integrations to track and address any performance issues
• Advised cross-functional stakeholders on ad delivery methods that align with product business models
• Partnered with the Product team to maintain the stability and optimization of the supply and demand network

Implemtation Engineer Team Lead, 12/2019 – 06/2021

• Managed a team of US implementation Engineers who supported all publisher integrations
• Collaborated with both internal and external stakeholders to troubleshoot technical issues quickly and appropriately
• Escalated tickets for critical issues and consulted with stakeholders, engineers, and product managers to implement a solution
• Demoed product features for stakeholders via presentations and customized examples
• Advised clients on deployment and other technical questions relating to widgets
• Pulled granular metrics using SQL for stakeholders to determine how to enhance widget performance

Implemtation Engineer, 11/2016 – 12/2019

• Designed widget layouts and spearheaded A/B testing for CNN as their designated subject matter expert (SME), resulting in improved user engagement and increased RPMs
• Engaged with external clients such as Fox News, Daily Beast, ESPN, and Salon to implement designs, customize layouts, and circulate targeted content
• Increased total ONR by reporting widgets with a parameter that prevented traffic from collecting data
• Implemented, optimized, and deployed product solutions for the supply and demand network

eBook Technical Specialist, 12/2014 – 06/2016
Penguin Random House, New York, NY

• Managed reviewing EPUBs, MOBI files, and bug reports for titles in a new conversion workflow
• Documented and published test cases for EPUB and MOBI behavior on e-readers and apps to keep a record of tests conducted
• Collaborated with teammates to QA scripts and interactive ebooks
• Managed and QAed fixed-page EPUB3 titles on library applications to determine whether or not the files were supported
• Corrected content errors and EPUB errors for titles flagged by Amazon to increase accuracy
• Researched standards and new features on e-reading platforms to keep team up to date with industry changes

Project Coordinator, Department of Education, 02/2014 – 11/2012
Albert Einstein College of Medicine, New York, NY

• Wrote and designed content to promote a new volunteer patient visitation program at campus hospital
• Managed volunteer management system to review volunteer records and coordinate schedules with campus hospital
• Managed feedback provided by student volunteers to improve patient visitation program
• Assisted with writing and compiling a mini-grant to fund year two of patient visitation program

Intern, Graphics Art Center, 06/2012 – 08/2013
Albert Einstein College of Medicine, New York, NY

• Managed digital assets by keywords to improve searchability for the graphics department
• Assisted with editing Annual Reports and Einstein Medical Journal using InDesign and Illustrator for students and faculty
• Gathered expenses for supervisor to compare yearly budget to profit made
• Assisted with designing and writing content for signs, department web page, and a specialized Bat Mitzvah magazine
• Assisted with video production for various projects for different departments

Copywriter/Intern, The Center for Research in Art and Technology,
September – December 2012
Water Resources Research Center, Amherst- MA

• Worked with a client to produce a website for anglers
• Worked with a team and assisted with graphic design for the website
• Proofread, edited, and formatted copy provided by the client

Study Assistant, Hispanic Community Health Study/Study of Latino (SOL), Jun 2010 – Jan 2013

• Prepared records for clinical manager, clinical interviewers, clinicians, recruiters, doctors, co-investigators, and participants
• Entered data using the DMS System for data center records
• Filed participant records to help with organization and ease of access

Education

• B.A., University of Massachusetts-Amherst, 2009 - 2013
• Commonwealth Honors College
• Trinity College, University of Oxford, July-August 2011
• Independent Concentration in Writing, Multimedia, & Digital Culture
• Minor in Information Technology
• Specialization in Professional Writing and Technical Communication


• General Assembly, 2014
• Front-End Web Development


• NYU School of Professional Studies, 2015
• JavaScript

Notable Achievements

• Became the lead technical advisor in the U.S offices for high-profile accounts after delivering successful product solutions
• Revamped a client-facing technical questionnaire which decreased the pre-sales cycle SLAs for the Platforms Team by 33%
• Streamlined processes and automated manual tasks using various technologies and scripting languages, resulting in a reduction of one to eight hours of manual work, depending on the task.
• Helped increase web traffic by collaborating with teammates to write a script that adds a page to EPUBs
• Co-authored a forty-page user manual using Adobe Framemaker for students interested in becoming technical writers
• Designed and co-authored a thirty-page guide for students to improve their technical writing skills using Adobe InDesign
• Authored a thirty-page Microsoft 2010 user manual for humanities professors

September, 2016